Arctic-Crown Privacy Policy | How We Use Your Data
Playing at Arctic-Crown means trusting us with personal information, and we take that seriously. This policy explains in plain English what we collect, why we need it, who we share it with, how long we keep it and what control you have. It applies to UK players and sits alongside our terms and conditions and cookie policy. Please read it before you register, and come back to it whenever you have a question.
What information we collect
When you register, we ask for your name, date of birth, address, email address and a password. To verify who you are, we may also request identity documents, proof of address and evidence of how your account is funded. As you play, we record deposits, withdrawals, bets, bonus activity and the devices and browsers you use. If you contact our team, we keep your messages and chat transcripts. Payment details are handled through our payment partners, so we only see limited information such as the method used and the last digits of a card.
Why we use your information
We use your data to open and run your account, process deposits and withdrawals, and deliver the games and offers you choose. We also use it to confirm that you are over 18, to meet our duties as a licensed operator, and to spot fraud, bonus abuse and underage or problem play. Your details help our team answer queries and improve the site, including how the lobby and cashier work on mobile browsers. If you opt in, we use your contact details to send marketing. You can switch this off at any time without affecting your account.
Our legal bases for processing
Under UK data protection law we need a valid reason to use your information. Most of it is processed because it is necessary to perform our contract with you, such as managing your balance and paying out winnings. Much of the rest is required by law, including identity checks, anti-money-laundering controls and the safer gambling duties set by the UK Gambling Commission. Some processing rests on our legitimate interests, such as security and service improvement, which we balance against your rights. Marketing and non-essential cookies rely on your consent, which you may withdraw whenever you like.
Who we share your data with
We never sell your personal data. We share it only where needed, with payment providers and banks that move your money, identity and fraud-prevention services that run verification checks, and game studios and platform suppliers that help us run the casino. We may also disclose information to the UK Gambling Commission, law enforcement or other authorities when the law requires it. If you use GAMSTOP, relevant details are matched against its register. Anyone handling your data on our behalf must protect it and use it only for the purpose we give them.
Verification documents and KYC
As a UK-licensed operator we must confirm your identity, age and address before certain activity, and we may need more checks before a withdrawal. This usually means a photo ID document, a recent proof of address and, in some cases, evidence of source of funds. We ask you to upload these securely through your account rather than sending them by email. Documents are used solely for compliance and fraud prevention, they are visible only to trained staff who need them, and we do not use them for marketing or any unrelated purpose.
How long we keep your data
We keep personal data only for as long as there is a genuine need. Account and transaction records are held while your account is open and then for the period that gambling, tax and anti-money-laundering rules require after it closes. Verification documents follow the same approach. Support conversations are retained for a shorter, reasonable period. Once a retention period ends, we delete the data or anonymise it so it can no longer identify you. If you self-exclude, we keep the records needed to uphold that exclusion.
Your rights
You have the right to ask for a copy of the data we hold about you, to correct anything inaccurate, and in some cases to have it erased or restricted. You can object to processing based on our legitimate interests and to direct marketing at any time. Where we rely on consent, you can withdraw it, and you can ask for certain data in a portable format. Some requests are limited where we must keep records by law. If you are unhappy with how we respond, you may complain to the Information Commissioner's Office.
How we keep your data secure
We protect your information with SSL encryption, access controls that limit who can see it, and monitoring designed to detect misuse. Player funds are held separately from the company's own money, and our verification process helps keep accounts out of the wrong hands. No online service can promise absolute security, so we also encourage you to use a strong, unique password, keep your devices updated and tell us straight away if you suspect someone has accessed your account. We review our safeguards regularly as threats change.
Cookies, privacy contact and changes
We use cookies and similar technologies to keep you signed in, remember preferences, measure performance and, with your consent, personalise marketing. Our separate cookie policy explains each type and how to change your choices. For anything covered here, contact our Data Protection team through live chat or the support channels listed in your account, and we will respond within the legal timeframe. We may update this policy when our services or the law change. Material changes will be flagged on the site, and the latest 2026 version always applies.